Tuesday, February 3, 2009

Video Marketing for "He's Just Not That Into You"

Just in time for Black Saturday . . . er, Valentine's Day, the film He's Just Not That Into You is coming out this Friday. Based on the trailer, the film looks promising, similar to last year's Definitely, Maybe.

In an effort to boost male attendance (or make the men more complacent as their wives and girlfriends drag them to see it) some of the male stars of the film have put out this video which I think is a good marketing move:

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